Shopper Marketing
Lala — In-Store Sampling Program
Grocery retail, East Coast
Product sampling and shopper education at Hispanic grocery retail.
Services
Win the moment the shopper decides.
We help brands win at the point of purchase by combining strong retail execution with a better shopping experience.
The challenge
A plan that looks strong at headquarters can quietly fail in the aisle: displays never get built, product sits in the wrong location, samples run out, and nobody is there to explain the product.
Without consistent in-store presence and reporting, brands lose visibility into what actually happened at shelf.
How Clip helps
Our field teams work store by store — negotiating display locations, maintaining rotation and freshness, running sampling and education, and documenting the result.
Every program includes structured reporting so the brand can see execution quality by store, market, and week.
Capabilities
What this service includes
- Product sampling and education
- Product launches
- In-store activations
- Display-location negotiation
- Product freshness and rotation maintenance
- Retail execution support
- Reporting dashboard services
- Post-activation reporting
How it works
A simple, accountable process
- Step 01
Scope
Retail targets, store lists, objectives, and the execution standard for each visit.
- Step 02
Staff
Bilingual teams recruited and trained for the category and retailer.
- Step 03
Execute
Sampling, education, display work, and rotation maintenance in-store.
- Step 04
Report
Photo-verified reporting and dashboards by store and market.
Retail execution is available across Clip's active markets nationwide.
Related work
Campaigns in this space
Campaign imagery and details are confirmed with each brand before publishing.
Shopper Marketing
Klass — Aguas Frescas Product Demo
Supermarket retail
Live preparation and tasting to drive trial of the aguas frescas line.
Experiential
Constructora Bolívar — Community Event Activation
Community event, Northeast
Booth staffing and consumer engagement at a Hispanic community event.
Related services
Works well alongside
Staffing & Brand Ambassadors
Recruited, trained, and supervised bilingual field teams that represent brands professionally.
Experiential Marketing & Events
Events, festivals, and community activations that put brands face to face with the people they want to reach.
Creative & Brand Support
Design, print, and visual storytelling that keeps brands consistent from concept through the sales floor.
Let's grow your brand.
Tell us about your project and we'll build a strategy tailored to your goals.